Lauren Grussendorf Director of Retail at Makeready in Dallas - TX, USA
As Director of Retail, Lauren Grussendorf will work across all Makeready properties to manage daily retail operations, inventory and budgets while thoughtfully sourcing new merchandise from local creators that align with Makeready's retail vision to offer guests and shoppers a collection that honors the creative soul of each city. With a background in dance and fashion, Grussendorf found her way to retail management following an internship with a luxury clothing company when she transitioned from wholesale to buying, igniting her passion for curating exceptional products.
Grussendorf finds fulfillment in the art of curation, paired with sustainability, uniqueness and community impact within her retail vision. Her commitment to spotlighting local and independent designers extends beyond mere representation, aiming to provide a platform for their growth and showcase pieces reflective of each property's city. Ultimately, Lauren aspires for Makeready's retail spaces to transcend the typical hotel shop, becoming havens where discovery and delight converge, offering treasures unseen elsewhere.
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