Aafrin Shaikh Cluster Director of Marketing and PR at Radisson Blu Hotel, Dubai Media City and Park Inn by Radisson, Dubai Motor City, United Arab Emirates
Bringing over 15 years of experience in hospitality marketing, brand positioning, digital campaigns, and public relations
Radisson Blu Hotel, Dubai Media City, an iconic hotel situated in the heart of Dubai's media hub and Park Inn by Radisson, Dubai Motor City, a vibrant and contemporary hotel offering stunning racetrack views have announced the appointment of Aafrin Shaikh as the Cluster Director of Marketing and PR.
With over 15 years of hospitality experience, Aafrin brings a wealth of expertise in strategic marketing, brand positioning, digital campaigns, and public relations. Her career encompasses leadership roles at renowned hospitality brands in India and the United Arab Emirates, including Mövenpick Hotels & Resorts, Marriott Hotels & Resorts, Address Hotels, and most recently, The H Dubai hotel. Throughout her career, she has successfully spearheaded high-impact marketing campaigns, strengthened media relations, and driven revenue growth across digital, social, and traditional platforms.
In her new role, Aafrin will oversee all brand, marketing, and communication strategies for both Radisson Blu Hotel, Dubai Media City, and Park Inn by Radisson, Dubai Motor City. Her focus will be on enhancing brand presence, driving strategic partnerships, building strong community relations, and elevating guest experiences through compelling storytelling and digital engagement strategies.
With a passion for hospitality, Aafrin is recognized for her strategic thinking and innovative approach, and is the perfect candidate to join the teams in the two hotels.
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