Cheryl Brown Vice President of Marketing at Live! Casino & Hotel Virginia in Petersburg - VA, USA
Bruce Smith Enterprise and The Cordish Companies today announced the appointment of a new hire at Live! Casino & Hotel Virginia: Cheryl Brown, Vice President of Marketing. This new executive joins recent hires, Yanina De Vargas, Chief Financial Officer for Live! Casino Virginia, and Penny Parayo, Senior Vice President and General Manager for Live! Casino Virginia, on the growing senior leadership team.
Cheryl Brown, a hospitality industry veteran from the travel and tourism hub of Hampton Roads, has been named Vice President of Marketing for Live! Casino & Hotel Viginia. In this new role, Ms. Brown will oversee all facets of marketing, including advertising, events and promotions, entertainment, and database strategy. Ms. Brown began her career at Live! in 2019 as Director of Loyalty Marketing at Live! Casino & Hotel Maryland and rose to lead database and direct marketing for Cordish Gaming as Vice President of Loyalty Marketing. Ms. Brown brings over 25 years of experience in marketing leadership, including with casinos in Atlantic City and the Bahamas and with Gold Key PHR in Hampton Roads, where she served as Director of Marketing for the iconic Cavalier Resort, among other senior positions. A resident of Virginia for over 22 years, Ms. Brown brings deep industry knowledge and experience to this role.
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