Craig Hawtin-Butcher has been appointed Managing Director at 50 Best in Crawley, United Kingdom
Craig brings a wealth of global experience in editorial, content strategy and media leadership across the hospitality and lifestyle sectors. He began his career working with delicious., Sainsbury's Magazine, and MSN, before contributing to publications including GQ.com, Esquire, and The Guardian. He later served as Global Editorial Director at The Story Lab, part of global media network Dentsu, where he led international content strategy and brand partnerships. Most recently, he was Managing Director at Intermedia in Australia - one of the country's largest B2B hospitality media and events businesses.
Craig's appointment marks an exciting new chapter for 50 Best as the brand continues to evolve and expand its global footprint. His blend of editorial insight, commercial acumen and deep sector knowledge will help steer the future direction of the portfolio.
Owned and operated by William Reed since 2002, the 50 Best portfolio includes The World's 50 Best Restaurants, The World's 50 Best Bars, The World's 50 Best Hotels, The World's 50 Best Vineyards, and 50 Best Discovery, alongside various restaurants and bars regional offshoots. The 50 Best brand is the leading authority in global gastronomy, travel, and the international drinks scene, showcasing global trends and highlighting great restaurants, bars, hotels and recently, and most recently vineyards, from all corners of the world.