Aimbridge Hospitality, a leading, global hotel management company and the world's largest third-party hotel operator, today announced the promotion of Allison Handy to Chief Commercial Officer, a key executive role reporting directly to CEO Craig S. Smith.
As Chief Commercial Officer, Handy will continue to lead all Commercial functions across the enterprise, including sales, national sales, revenue management, marketing, and ecommerce. Under her leadership, these teams operate within a unified strategy designed to maximize profitability and performance across Aimbridge's portfolio. This alignment has enabled the team to maximize topline opportunities and consistently generate strong leads and conversions.
Handy's promotion to Chief Commercial Officer underscores Aimbridge's commitment to internal growth, innovation, and performance-driven leadership. Since joining in 2021, she has shaped a cohesive, enterprise-wide commercial strategy while preserving the entrepreneurial, results-oriented spirit that defines best-in-class performance.
Prior to joining Aimbridge, Handy held senior commercial roles at PRISM Hotels & Resorts and Interstate Hotels & Resorts, leading high-performing teams for over a decade. Known for building scalable systems, unlocking revenue growth, and mentoring talent, she is a respected leader in the hospitality space. She also serves on the HSMAI Americas Board and actively champions initiatives that support rising sales professionals and advocate for women in leadership.
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