Eve Tronson has been appointed Vice President of Marketing, Lifestyle Division at Hotel Equities Group, LLC in Alpharetta - GA, USA

Eve Tronson

Hotel Equities (HE), a leading hospitality operator and developer, announces a series of strategic executive appointments across its Full Service, Focused Service, and Lifestyle divisions. These moves and additions will drive innovation, enhance performance, and help create lasting guest experiences across the portfolio—priorities for HE in generating long-term value for key owners and stakeholders.

Eve Tronson joins HE as VP of Marketing, overseeing brand, digital, CRM, and field marketing strategy across the portfolio of lifestyle and independent hotels. With over two decades of hospitality experience, including leadership roles at Viceroy Hotels & Resorts, Eve brings expertise in brand storytelling, performance marketing, e-commerce, and guest lifecycle strategy. She is recognized for her collaborative leadership, cross-functional approach, and data-informed creativity that drive measurable growth.

To learn more about Hotel Equities' leadership team, click here. Additional information about the company can be found at www.hotelequities.com or by following @Hotel-Equities. Career opportunities can be explored on the Hotel Equities Careers page at hotelequities.com/careers.htm.

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