Brandon Standerfer has been appointed Vice President of Distribution, Lifestyle Division at Hotel Equities Group, LLC in Alpharetta - GA, USA
Hotel Equities (HE), a leading hospitality operator and developer, announces a series of strategic executive appointments across its Full Service, Focused Service, and Lifestyle divisions. These moves and additions will drive innovation, enhance performance, and help create lasting guest experiences across the portfolio—priorities for HE in generating long-term value for key owners and stakeholders.
Brandon Standerfer, promoted to VP of Distribution, brings more than 20 years of experience in revenue management, distribution optimization, project management, call center operations, reservation sales, and process improvement. He has worked across all hotel segments, from economy to boutique lifestyle luxury, and is recognized for his ability to integrate diverse disciplines into cohesive, high-performing strategies that optimize revenue and operational efficiency.
To learn more about Hotel Equities' leadership team, click here. Additional information about the company can be found at www.hotelequities.com or by following @Hotel-Equities. Career opportunities can be explored on the Hotel Equities Careers page at hotelequities.com/careers.htm.
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